Good Day Brandan Toledo! How is everything in the music world?
What’s up #DWYD glad to be here with you guys. Crazy as usual! Working…Not sleeping…Working…Not Sleeping…Working.
Ok, I always like to ask, what would you say to someone if they came up to you asked “What do you do?”
Most of the time I don’t tell people because “Everyone and there grandmother” is a artist or rapper and usually when I’m out I’m trying to enjoy myself. You’d probably catch me messing around telling people I was a astronaut or something. (Laughs) In a formal business introduction I would say I’m a music producer & CEO of Miami Beat Wave Productions.
What inspired you to become a producer?
In my personal life, my grandmother was definitely my inspiration to get into music in general. She played the organ at church for over 20 years. I’ve been inspired to create music since I was in my middle school band. That’s where I learned to read music, play with other musicians etc. I didn’t know it was going to be my passion and career until around my high school days. When I was younger my mother would tell me “If you could study school books the way you remember music lyrics and melodies you could go to Harvard.” While all my friends were out doing what a typical 16 year old does, I was putting together a home studio in my bedroom.
Indirectly: Dr. Dre, Quincy Jones, The Beatles, J Dilla, Michael Jackson, Frank Sinatra, The Rolling Stones etc… Basically, I have learned from great artist that inspire me to push the creative limits.
Can you tell me about your first production experience with a artist? How did it make you feel?
One of my earliest production experiences with a larger artist and one I respected was with Ras Kass. We recorded a couple records one being “I Know I’ll Be Free” featuring one of ¡Mayday! mc’s Wrekonize. I remember this one vividly because we met in a club called Ink on South Beach and partied together before we even got in the studio. I used to go to the corner store with my headphones on bumping Ras when I was 15 so when I started producing professionally, working in the studio with him was surreal!
Tell me more about Miami Beat Wave? What does that mean? What is the sound of Miami Beat Wave?
To me it was just a catchy name to go with for a company/production alias. Some people say it means a wave of beats coming toward you or flooding the industry with the Miami sound. I guess I will just leave that up to interpretation! The MBW sound is very versatile. Most people know the hard boiled hip hop sample mixed with live instruments sound. Then there is the pop/dance side that has the cookie cutter radio vibe. At the end of the day it’s whatever the artist & song calls for.
Who are some of the artists and other producers that you have worked with?
Most recently, Dj Efn’s album “Another Time” which released on March 3rd. Miami Beat Wave production credits included artist such as David Banner, Sizzla, N.O.R.E., Joel Ortiz, Crooked I, Fashwan, Kurupt, & Jon Connor. In 2014 MBW produced “Church Road” Ft. Pos of De La Soul on Wrekonize album “The War Within” and “My Own Parade” on the recently released ¡MURSDAY! album, both achieved placement in the Top 200 on The American Billboard Charts. Scotty Boi Ft. Rick Ross -“So Fresh” for Scotty’s Mixtape “Tax Free” is one of the early tracks for MBW. Some of these artist work directly in the studio, some have been over the internet or through associates.
On the Pop/Dance side of things MBW created alongside of the Crushboys, “In Your Rhythm feat. Miami Beat Wave” and “In The Vip Ft. 2nyce” which made it to the DDC Top 40 Charts in Germany. MBW has even ventured into the video game and television market, contributing to Hudson Entertainment/Gaijinworks’, Nintendo DS, Title Miami Law, and a Solefly/Jordan shoe commercial.
You are well respected and admired and have awards and accolades most would dream of. How important is having your business together for a producer or just music professional in general?
Probably the most important if you want to do music as a career. I believe so much in talent & skill which is great for art/music in general but they say in the music industry it’s 90% business 10% talent. If you don’t have the 10% talent you can pay ghostwriters and professionals who are talented to write your songs, teach you how to sing “Well enough”, dance etc…. (Laughs) Hate to think it or even say it but maybe at the end of the day it’s just all 100% business.
We have a saying here “DO WHAT YOU DESIRE” or #DWYD. How does that apply to what you are doing with your production career and Miami Beat Wave?
Desire is the starting point of a goal. Wether it be to write a song, put it out, get signed to a label, make money etc…Whatever your dream or goal is, there has to be that desire in you. Also, most people would say I do what I desire in my personal life as well, so it applies to me in all aspects. I couldn’t imagine anyone wanting to live any other way.
How can we find out more about you and your stylings online? Facebook? Twitter? Website?
To keep updated with all the new music, merch, and videos visit www.MiamiBeatWave.com & @MiamiBeatWave on Twitter/Instagram.
Are there any last words of wisdom or advice?
First off, I want to thank #DWYD for the interview. Living out your dreams is not the easiest thing to do. There are going to be a lot of bumps in the road but you need to take that as learning experiences and grow to become who you want to be. Turn that negative energy into strength and become more focused. Just live life man, create, love, learn, and let’s keep pushing the limits of music & art!